AfterglowDemo store · 384 records, films, books, games and showsBag

Two independent record shops · public catalogs, no affiliation

Real shops, run through Afterglow.

We took the public catalogs of two real independent record stores in two cities and asked Qloo two questions: does this shelf fit its city, and does it fit the shoppers who walk in?

ShopQloo knows the artistCity's 50 favourite artists on the shelfDemo shoppers who'd find something
Waterloo RecordsAustin, TX · 500 best-selling items192 of 217 (88%)9 of 5013 of 20
Josey RecordsDallas, TX · first 500 items of its vinyl LP collection227 of 246 (92%)8 of 5016 of 20
“If we don't have what customers want, we'll order it, plus an extra copy.”
Bob Larsen, Sound Station record shop, New Jersey. Patch, 2010
“It's like having 100 book buyers a week helping curate the inventory.”
Josie Leavitt, bookseller, on special orders. Publishers Weekly ShelfTalker, 2016

Shops already restock from what customers ask for out loud. Afterglow records what they never get to ask: the titles a shopper's taste loves that were not on the shelf.

Austin: does the shelf fit the city?

Waterloo Records. Qloo's location signal returns the artists Austin loves more than elsewhere. Here are the first 24 of the 50; marked are the ones in the shop's 500 best-selling items. This is a slice of the catalog, not the whole store: a name outside it is either not stocked or not selling to the people who love it, and either way it is demand the shop's sales don't show.

  1. 1Kacey Musgraveson the shelf
  2. 2Lizzo
  3. 3Gary Clark Jr.
  4. 4Shakey Graveson the shelf
  5. 5Willie Nelson
  6. 6Leon Bridgeson the shelf
  7. 7Dolly Parton
  8. 8Mobley
  9. 9Jackie Venson
  10. 10Black Pumas
  11. 11Sweet Spirit
  12. 12Lukas Nelson
  13. 13St. Vincent
  14. 14John Mayeron the shelf
  15. 15David Ramirez
  16. 16Walker Lukens
  17. 17Wild Child
  18. 18Maggie Rogerson the shelf
  19. 19Nikki Lane
  20. 20A Giant Dog
  21. 21Margo Price
  22. 22Robert Ellis
  23. 23Jenny Lewis
  24. 24Sir Woman

Does Waterloo fit the shoppers?

Our 20 demo shoppers with music tastes (simulated demand), measured against this shelf instead of ours. For each, Qloo lists the 10 records their taste loves most.

36 of 181records these tastes love most are on the shelf (20%)
13 of 20shoppers would find at least one
~$196walks out with the other 7, at the median price of $27.99 per record. A rough estimate, one record each.

What these shoppers asked for and this shelf doesn't have

  1. Interpol wanted by 2 shoppers
  2. Pixies wanted by 2 shoppers
  3. Rod Stewart wanted by 2 shoppers
  4. Neil Diamond wanted by 2 shoppers
  5. 10cc wanted by 2 shoppers
  6. Franz Ferdinand wanted by 2 shoppers
  7. Blur wanted by 2 shoppers
  8. The Libertines wanted by 2 shoppers
  9. Sonic Youth wanted by 2 shoppers
  10. Ozzy Osbourne wanted by 2 shoppers
  11. Iron Maiden wanted by 2 shoppers
  12. Motörhead wanted by 2 shoppers

Dallas: does the shelf fit the city?

Josey Records. Qloo's location signal returns the artists Dallas loves more than elsewhere. Here are the first 24 of the 50; marked are the ones in the shop's first 500 items of its vinyl LP collection. This is a slice of the catalog, not the whole store: a name outside it is either not stocked or not selling to the people who love it, and either way it is demand the shop's sales don't show.

  1. 1Leon Bridgeson the shelf
  2. 2Yella Beezy
  3. 3Kacey Musgraveson the shelf
  4. 4Erykah Baduon the shelf
  5. 5Fat Pimp
  6. 6Trapboy Freddy
  7. 7Lizzo
  8. 8Slim Thug
  9. 9Lil Ronny Motha F
  10. 10Tobe Nwigwe
  11. 11Sarah Jaffe
  12. 12Solangeon the shelf
  13. 13MO3
  14. 14Paul Wall
  15. 15Plies
  16. 16Trey Kennedy
  17. 17Kelly Rowland
  18. 18Bun B
  19. 19Kandi
  20. 20Dolly Partonon the shelf
  21. 21Jessica Simpson
  22. 22T.I.
  23. 23Erika Jayne
  24. 24Monica

Does Josey fit the shoppers?

Our 20 demo shoppers with music tastes (simulated demand), measured against this shelf instead of ours. For each, Qloo lists the 10 records their taste loves most.

45 of 181records these tastes love most are on the shelf (25%)
16 of 20shoppers would find at least one
~$124walks out with the other 4, at the median price of $30.99 per record. A rough estimate, one record each.

What these shoppers asked for and this shelf doesn't have

  1. Interpol wanted by 2 shoppers
  2. Rod Stewart wanted by 2 shoppers
  3. Neil Diamond wanted by 2 shoppers
  4. 10cc wanted by 2 shoppers
  5. Kings of Leon wanted by 2 shoppers
  6. Franz Ferdinand wanted by 2 shoppers
  7. Blur wanted by 2 shoppers
  8. The Libertines wanted by 2 shoppers
  9. Sonic Youth wanted by 2 shoppers
  10. Iron Maiden wanted by 2 shoppers
  11. Motörhead wanted by 2 shoppers
  12. Black Label Society wanted by 2 shoppers

How we did it

Waterloo Records, Austin, TX: public Shopify catalog feed, collection 'waterloo-best-sellers', 500 best-selling items, fetched 2026-10-06. No affiliation. Josey Records, Dallas, TX: public Shopify catalog feed, collection 'vinyl-lp', first 500 items of its vinyl LP collection, fetched 2026-10-07. No affiliation. One Qloo search per artist name (a name Qloo spells differently counts as unknown), one Qloo insights call per city with signal.location.query, and the same demand our owner's agent reads. Only artist names, counts and prices were used; no listings are copied. We also tried two more shops and left them out: one feed opened with exclusive variants rather than its regular stock, and a bookshop's best-seller titles matched Qloo by exact name only 6 times in 29. Script: scripts/real_shelf.mts.

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